One of the most common questions I hear from entrepreneurs is, “How do I scale my business?”. They’re ready to grow their business but aren’t sure how to do it. These three strategies will help you scale your biz.
Invest in your business: learn new skills and uplevel your digital systems
You can’t do it all yourself. The big mistake many entrepreneurs make is thinking they have to do everything themselves. You don’t! That’s why it’s important to learn new skills and uplevel the systems that power your business. This is how you’ll scale.
If you don’t want to hire an assistant or outsource certain tasks completely, then having someone who can at least share some of the burden by giving advice, perspective and support on issues is essential when it comes to scaling your company.
Don’t underestimate the importance of support and accountability
When you’re starting a business, it can be easy to get caught up in the day-to-day tasks of running a business and lose sight of your goals. The more support and accountability you have around your goals, the better.
It’s also important that you are accountable to yourself and others – ideally, someone with business experience and who knows what they’re talking about. You need to be able to ask for help when you need it and give help when you can.
Mastermind groups are a great way to get support and accountability, plus they offer wonderful opportunities to get feedback and ideas from others who are knowledgeable and have complementary skills and different points of view.
Automate tasks to save time and focus on the work that makes you money
One of the most important things you can do for your business is automate tasks, so that you can focus on what makes your business money. Here are some ways to automate:
- Work with a consultant who is knowledgeable about SaaS (software as a service) tools. They can audit your business processes and workflows, then recommend tools to help increase your productivity. This may sound like something only for large corporations, but there are so many affordable (or free) tools out there that any size business can benefit from using them.
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- Get a digital assistant (VA). Having someone else take care of mundane tasks like bookkeeping and file management can free up tons of time for other high-impact activities like calling clients or creating content for social media channels. A VA is also great if there’s some sort of repetitive task that needs doing regularly—like posting new blog posts every week—as they won’t mind making these changes again and again over time as needed (in fact, they may even enjoy it).
- Grow your social network by joining groups where people share their knowledge freely with each other without fear of being judged
Growth means taking a leap!
If you want to scale your business, it’s important that you invest in yourself and your team. This means learning new skills, automating processes and getting help from others. The steps you need to take to scale your business can feel a bit scary, but remember – there is no growth without discomfort. Taking a leap is what’s required to move to the next level.
When is the last time you did something to grow your business that was outside your comfort zone? Comment below!