How to Use Instagram Polls to Increase Engagement

How to use Instagram polls to increase engagement

People love nothing more than to share their opinions — a fact is proven every day with each “like” or comment we make on social media posts. If you’re looking for an easy way to boost engagement with your fans and followers, create a poll. It’s an easy, one-click way for your audience to share their opinions with you!

Here’s how to create an IG poll:

1. Open Instagram Stories:

Go to your Instagram app, swipe right, or tap the “+” icon on your profile to create a new Story.

2. Choose Your Content:

Upload a photo, video, or create a simple text-based background for your Story.

3. Add the Poll Sticker:

Tap the sticker icon (a smiley face square at the top), select the Poll sticker, and type your question. Customize the poll options (typically two choices like “Yes” or “No,” but you can edit them).

4. Make It Fun and Relevant:

Ask questions that are easy and engaging. For example:

  • “What course should we offer next?”
  • “Do you prefer morning workouts or evening workouts?”
  • “Guess the answer: What’s our best-selling product?”

5. Encourage Participation:

Use captions like “Tap to vote!” or “We want your opinion!” to prompt users to interact.

6. Share Results:

Once the poll ends, share the results with your audience to show their opinions matter.

7. Engage with Voters:

Reply to users who participated through DMs or share their comments to create more conversations.

Polls are a great way to collect valuable data that can help shape your future product/service offerings, customer service practices, future social media content and more. Never underestimate the value of your followers’ feedback. Data is king… er, QUEEN!! 😉 👑

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